The B&LLAs 2024

View the 2024 winners

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The B&LLAs Rising Star Award

Oliver Gilding, head of licensing and innovation, Iceland Foods

Sponsored by Licensing International

Best Brand Licensed Fashion Accessories or Lifestyle Product or Range

Mr Potato Head Collection from Anya Hindmarch

Sponsored by Lisle Licensing

Best Brand Licensed Food or Beverage Product or Range

Nadiya x Schwartz Recipe Kits and Seasonings from McCormack & Company

Sponsored by Sanderson Design Group

Best Brand Licensed Health & Beauty Product or Range

Hawaiian Tropic Tropi-cool Cooling Mists Collection from Designer Parfums

Sponsored by Country Living/House Beautiful

Best Brand Licensed Adult Apparel Product or Range

Coca-Cola Motosports Collection for Primark from Brand Alliance

Sponsored by Sara Miller London

Best Brand Licensed Gifting Product or Range

Keith Haring Collection from Caran d’Ache

Sponsored by The National Gallery

Best Brand Licensed Homewares, Kitchen & Tabletop Product or Range

Morris & Co Tableware from Spode

Sponsored by Natural History Museum

Best Brand Licensed Children’s Product or Range

Laura Ashley SS23 Collection for Mamas & Papas

Sponsored by Start Licensing

Best Brand Licensed Electrical &/or DIY Products or Range

Laura Ashley China Rose Appliances from MY VQ

Sponsored by Golden Goose

Best Brand Licensed Home Decor Product or Range

Natural History Museum Collection from Dunelm

Sponsored by Pink Key Licensing

Inspired Innovation Brand Licensed Product or Range Award

House Beautiful Fitted Bedroom Furniture Collection from Homebase

Sponsored by CAA Brand Management

The Sustainability Brand Licensed Product or Range Award

Van Gogh Museum Sneaker Collection from Cariuma

Sponsored by Products of Change

Best Fashion Retailer of Licensed Brands

Primark

Sponsored by Beanstalk

Best Department Store or Mixed Retailer of Licensed Brands

Boots

Sponsored by Metrostar

Best Supermarket of Licensed Brands

Iceland

Sponsored by The Smiley Company

Best Specialist Retailer of Licensed Brands

DFS

Sponsored by Brandgenuity

Best Licensed Heritage or Institution Brand

Van Gogh Museum

Sponsored by Brand Licensing Europe

Best Licensed Lifestyle Brand

House Beautiful

Sponsored by Spring Fair

Best Licensed Design-led Lifestyle Brand

Laura Ashley

Sponsored by Poetic Brands

Best Licensed Food or Beverage Brand

Baileys

Sponsored by London Stationery Show

Best Licensed Fashion or Talent Brand

Sara Miller London

Sponsored by Seminal

Brand Licensing Ambassador of the Year 2024

Louise French, svp business development and operations, Beanstalk

Sponsored by Brandcomply.com/Octane 5

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